John Bradley Jackson or “JJ” is the Director of the Center of Entrepreneurship at California State University Fullerton and author of the book “First, Best, or Different”. He currently lectures on such topics as new venture creation, launch, and marketing. More info about JJ can be found here http://www.firstbestordifferent.com/about.php

JJ will be presenting on the following topics:

-Entrepreneurial ideas are not enough
-Bootstrapping and cash preservation
-Funding and other myths